From: "Baker, David E"

To: john@davistreestand.com

Subject: Tree stand

Date: Wed, 08 Dec 2004 16:58:22 -0800

I have been aware of Davis Tree Stands for close to ten years and own one myself. They are the greatest thing to happen to Christmas trees, and I agree that I may have considered a fake tree if I didn't have one. My dad spent years fussing with retail quality stands, sometimes spending an hour or two getting the stand to stay on and be straight. He now has a Davis. However, I have only seen the stands at one tree farm and I have been to many. Why don't they catch on better? David E. Baker

From: John H. Davis

Subject: RE: tree stand

Date: Thu, 09 Dec 2004 11:30:22 -0800

Hello David,

Here is my answer to your testimonial and question.

I was raised on a farm and I think most farmers are honest, hard workers and are the glue that hold's our country together. With so much corruption and deception going on in our country, how can any of us make a valid judgment without an on site demonstration or a testimonial from some one we can trust? If you can't trust your banker, who can you trust?

What a coincidence!!! I just faxed a message to Dan Wright president of Lewis Lifetime Tools www.lewistools.com before I clicked on your e-mail. This company makes the Davis tree stand. Now my question to you is; May I use your e-mail letter in connection with a flier I am planning to send out, with or without your e-mail address included? John H. Davis

Happy to help. The main reason I asked is nobody I have mentioned the stand to believes it is as easy as I claim or has even heard of it. Many tree farms haven't either, and it just surprised me. You are welcome to forward my letter.

Baker, David E

Davis Christmas Tree Stand

it has no equal

for proof and pictures see web site www.davistreestand.com
(The above ad will be listed in_NWCTA & - NCTA - magazlines)

Whether you carry the Davis tree stand or not your customers needs to know about them. Those who have a Davis tree stand will continue buying fresh cut trees.

One of the biggest reason we are loosing business to the artificial trees is because the people who buy artificial trees do not know about the Davis stand. Unless they see a demonstration, they cannot imagine how east it is to use.

Why lose any more of your customers to artificial trees? Show your customers how the Davis tree stand works. Carry some in stock or tell them where to find a dealer.

Any dealer carrying the Davis tree stand will have a free listing on the Davis web site by state, town, location, name and phone number. The web will tell your customers where to find one.

Some dealers have sold as many as 8 stands for every 10 trees sold.

Davis stands are vital to your retail business. Display the trees on the Davis tree stands and the trees will bring 30% more money. If you show your customers how easy the stands are to use, before long 90% of your customers will be using them. Place your order now or before April 15 for the early order and cash discount.

Sales guaranteed to first time buyers. If they are not selling, read Helpful Suggestions and call me for help 541 344 7229. Try again in 2006. They hold their value and stack nice to take up a small amount of space. You will be better prepared for the next season. If the stands are not sold by then, return the unsold stands to the Stroda warehouse for a refund.